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In a blog post I wrote 2 months ago, I had the chance to talk about a popular domain name – .LIVE. I felt the subject was fitting considering the current raging trend of live videos (on social media) and live streaming (through Netflix, Hotstar and others). Like my previous post, I’ve got a few astounding numbers to emphasize the importance of live stream / live videos:

  • The key phrase “Facebook live stream” has enjoyed a 330% increase in searches between 2016 to 2018. (Source: MediaKix)

  • More than 1 in 5 Facebook videos are Live and are watched 3X longer than pre-recorded videos. (Source: Go-Globe)

  • The streaming industry is estimated to reach $124.6 billions by 2025.(Source: MediaKix) 

You’re probably thinking, “Well, this is all great but my customers won’t know what to do with a .LIVE domain”.

I’ve got a couple of suggestions on how your customers can leverage a .LIVE domain so let’s dive right in:

For a news website: There’s so much you can do with a .LIVE domain!

A news website  could share live video updates on a certain story. According to Livestream, breaking news makes up 56% of most-watched live content (source: Techjury). For a news website, delivering news in the immediate is very important and therefore, .LIVE is a great tie-in.

However, not every story is worthy of being a live video but a news site could also publish stories in text format as soon as the event occurs. Liveindia.live is a website that does just that. 

liveindia.live

For a sports website: If your customer has a sports website, it’s a great idea to share live updates on these events like news websites do.

Box.live

Box.live is a site on a .LIVE domain that shares everything related to boxing – news, schedules, matches etc. A .LIVE domain works perfectly for such a website.

Additionally, there are a bunch of websites that are currently live streaming such sports. A great idea would be to either also live stream the action or maybe share live commentary, updates or just live chat with fans and followers of the sport.

For a hobbyist: For a hobbyist like a traveller, a makeup artist, an interior designer, there’s a lot one can do with a .LIVE website – vlog travels, live chat with followers, answer queries, live stream events and sessions, show live demos etc. 

For an entertainment site: Jetsetradio.live uses a .LIVE domain to entertain its visitors in multiple ways – through live radio networks, live chats with other visitors, live TV, and even graffiti! 

jetsetradio.live

Conclusion

Bonus tip: Embed a live video / streaming platform on your website: Sure, big players like Netflix, Facebook and Instagram are dominating this space but that doesn’t mean your customers need to compete with them. 

Embedding a platform on your website is an easy way to add live video content on your site. You don’t need any expert technical skills, neither do you need to build a tool or complex code from scratch. 

A .LIVE domain is easy to find, memorable and conveys that the content is fresh, relevant and timely! Login to your panel and register .LIVE domains so you can sell to the right customers! With ResellerClub, you can register .LIVE at a special price of $18.99 $2.99 valid for a limited period only!

AmritaAmritaAmritaAmrita Konaiagari is the Team Lead for Content Marketing at Endurance International Group (APAC). She is also the Editor of the ResellerClub blog. She holds a Bachelor’s Degree in Psychology from St. Xavier’s College, Mumbai and a Master’s Degree in Communication & Journalism from the Mumbai University. She has 9 years of experience in Digital Marketing. She has a passion for home decor and hopes to one day be a book author.View all posts by Amrita
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