NGINX vs Apache: What sets them apart

Apache and Ngnix are two of the most popular open source web servers today. These web servers power most of the websites hosted over the internet and can handle a vast variety of workload. Although it may seem like these two are similar and provide the same output, they differ in their performance and working. In this article, we will cover the basics of these two web servers and the difference between Apache and Nginx that set them apart. Apache: Apache HTTP Server or Apache as it is usually called was created in the year 1995 by Robert McCool. It […]

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Cross Browser Testing: What, Why and How to Test your WordPress Website

The growing popularity of mobile phones, laptops and tablets has led us to browse the internet for viewing various websites like social media, e-commerce etc using these devices, as opposed to the past when we only used a desktop to surf the internet. It is this trend that has made responsive website design extremely important. Every product developed needs to be tested both for the hardware and software, and a website is no exception. In this article, we’ll cover the software side of things – testing our website if it is compatible on different browsers the user will open it […]

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How to use WooCommerce plugin in WordPress-A Step by step guide

Your Guide to using WooCommerce with WordPress

WordPress really is the Holy Grail of the internet. Over 32% of websites are powered by the script. The downside or really, the upside to WordPress is that it allows customization to the T. Web professionals can use thousands of plugins to customize their WordPress experience to fit exactly what they need and want from the script. For e-commerce website owners, one of the most popular plugins to do this on WordPress is WooCommerce. Read on to learn more about WooCommerce and also how to use the WooCommerce plugin in WordPress. WooCommerce, like many other ecommerce plugins, transforms a WordPress […]

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Private Cloud vs. Public Cloud

Using the Cloud: Public vs Private Cloud

There is no doubt that cloud computing has revolutionized the world of information technology. Moving to the cloud is a choice that every business that is serious about scaling up must face. A critical step is understanding the right cloud computing model; for example- the difference between public cloud and private cloud. If the next step for your small business is to move your IT infrastructure to the cloud, this blog will explain the choices available to you and what they entail. First, what is a ‘Cloud’? Many businesses are still not quite sure what the ‘cloud’ is and how […]

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How Cloud Hosting Works

While the ‘Cloud’ has forever changed how applications, storage and web hosting has worked over the last few years, what exactly the term is and how it works is still lost on many people. This blog tackles this misunderstood question – what is cloud hosting and how does it work? What is ‘Cloud Hosting’? In traditional web hosting, a website is supported by a single server. In ‘Cloud hosting’ on the other hand, a website is supported by hundreds of servers working together as one. This cluster of servers together is termed the ‘Cloud’. This set up makes hosting on […]

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Conversational Commerce and the Reasons Businesses Need to Use It

Consumer satisfaction is at the heart of any brand. A satisfied consumer is more likely to return and even publicize your brand to others. In today’s day and age, one key thing that customers expect is value for their time and quick turnaround time for queries. Technology to the rescue! A business running without the aid of technology is a thing of the past. Today it is very unlikely for such a venture to sustain in the long run. In this ever-evolving and competitive business world, businesses need to discover newer ways to adopt technology to woo consumers and stay […]

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How Big Data will Impact Future Marketing Efforts

It’s no surprise that big data is expected to have a sizeable impact across many industries. In healthcare, big data will allow for earlier detection of diseases and more accurate association of risk factors. Big data and advanced analytics in the financial services industry will lead to a faster detection of fraudulent activity. But one industry, in particular, will apply big data in a variety of ways to gain deeper insight about its customers. That industry is marketing. Quick Rundown of Big Data If you’re not caught up on big data, here are a few quick things you should know. […]

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How to put a WordPress site in maintenance mode

Maintenance is an important aspect of keeping everything in order, be it organising files or your business website. Anything that is well-maintained and up to date keeps you at the top of your game. In this post, we will be dealing with website maintenance. Imagine you run a WordPress powered online business and need to update your website to include certain new features. These features can range from revamping the design, content, fix a security flaw or a plugin etc. To achieve this, you will most likely have to disable your website or a particular page temporarily, in turn, displaying […]

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