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If you’ve been spending time comparing your website to the sleek, new designs of your competitors, you might be wondering if it’s time for a complete website do-over of your own. It sometimes seems easier to completely redo a site than to spend weeks altering the small details for an overall improvement. Web designers and developers might even encourage you to start from scratch with a whole new design, but don’t immediately drop thousands of…

Muriel Rukeyser was right when she said – “The universe is made of stories, not of atoms”. In our day-to-day lives, we consume a steady stream of stories – be it while reading a book, listening to a colleague explain a business concept, or even while watching an advertisement. There’s a reason why humankind chose to use stories and illustrations to pass on knowledge; even during times before language made its debut. But why build…

Redesigning is a big effort. The intent of redesign could be to improve content, design, product offerings, etc. to make your website more user-friendly, all in the effort to encourage more hits. However, while the purpose of redesign is to improve traffic or user experience or both, your website could actually see a decline in traffic right after the redesign. Although traffic drops after redesign is a general trend, a drop greater than 10% is…

Website design and SEO always go hand-in-hand. A perfect combination of these two helps you to build high-performing websites and achieve the ambitious business targets easily. Both search engines and visitors love information-rich, visually fascinating, and responsive websites. However, with the changing time, the design of websites become old-fashioned and doesn’t meet the increasing demands of visitors. This is where website redesign comes into play. Website design industry experts recommend updating the design of the…

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