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Only two-thirds of businesses survive almost for 2 years and those who survive, only sustain for 5. What is it with SMBs falling apart in such a short span of time? Read on to know how web push can help SMBs overcome the roadblocks and transform their business, by engaging, retaining, retargeting and ultimately increasing sales. SMB’s usually venture into the unknown with just a handful of people. Most of the SMBs have little technical…

We’ve all seen the little pop-up with a one line message and ‘Allow’ and ‘Block’ options when we open an address on the browser – either on our desktops or on our mobile phones. These are called ‘push notifications’. In this article, we will talk about the history of push notifications, their effectiveness & how they work. Please note, in this article, we will only cover web push notifications (on desktops & mobile browsers). We…

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