We, at ResellerClub, have always spoken gladly and wholeheartedly about our customers purely because of how proud their journeys make us feel. Having empowered over 200,000+ resellers and web pros across the globe, we only feel contentment when we look at our customers’ journeys in retrospect. One such web pro that makes us extremely proud is Double Focus, who we’ve been working with them since last year. We spoke to the founder of Double Focus,…
New month, new updates. We started Quarter Two with a couple of exciting updates – our Mobile App which launched in 2019 on Android, has now made its way to the Apple Store as well. All you iOS folks, get downloading. The app allows you to add funds, buy domains, manage customer billing and more all from your phone! Secondly, our WebPro Panel which officially launched in 2019 too, is also getting a facelift. We’ve…
Loyal customers are the first step to success. As a web design business owner, not only can you rely on these customers to help cash flow, but also to help spread the word about your services to other potential clients. It is important to engage with your customers on a regular basis, both professionally and emotionally. What does this mean? Well, if you only engage with customers when there is money involved, they will quickly…
Can you tell the difference between these two images? The answer is not very hard to guess, is it? Usability lies at the nucleus of all ideas. No matter what form these ideas may be translated into – objects, products, software, etc., the significance that they deserve is directly proportional to their usability quotient. Ideas that aren’t usable can only be passed off as good stories. Same goes for websites and applications. The usability of…
The sole purpose of any promotional copy – be it the copy of an ad, an email, or a website, is to lead the reader towards that shiny, interactive, and most often, a rectangular clickable UI element i.e., the button. Call-to-action (CTA) buttons not only hold every marketer’s hopes of winning at conversion techniques, but also a psychological effect that has the potential of reflecting your brand’s image. How can a mere button do that,…
Design, undoubtedly, is an integral part of any business. Be it something as extensive as a product or as simple as a blog banner, design requirements cannot be ignored. So every organisation sets up a design team to cater to a plethora of design-related requests. While the more complex requirements such as designing a wireframe for a web page, revamping the interface of an app, etc. may need a much more experienced team of professionals,…
User experience, or UX, is often used interchangeably with user interface (UI) and other design principles. However, it’s much broader than that: Your company’s UX strategies define how customers and the public interact with your brand from top to bottom — not just your website. It can be a tricky thing to nail down, which is why UX designers should concentrate their efforts on these six trouble areas. 1. Build Feature Usability Among Desktop, Mobile…
Wireframes and flowcharts are often the first things UX designers use when spinning their magic. When designing web pages, a wireframe is used to convey the basic layout of the page, with clear demarcations for what goes where. Flowcharts are immensely useful at describing user task flows and back-end processes, depicting the detailed path the web page will take depending on the user input. Together, these deliverables map the user experience journey in terms of…
Touted as one of the web design trends of 2018, Brutalism has been growing in popularity. So what is Brutalism and where did it come from? What is Brutalist design? The word “Brutalism” comes from the French word béton brut which translates to “raw”. ‘Brutalism web design has its roots in architectural design. In the 40s and 50s, post World War II, much of Europe was rebuilding after the great destruction that rampaged the cities.…
With technology shifting the marketing industry, neuromarketing has become integral in influencing the decision-making processes of consumers, especially when shopping online. When used right, neuromarketing in web design can improve customer engagement and increase visibility and sales—all done via collecting and analyzing unconscious behaviour. This article covers the basics of neuromarketing, discussing what it is and how it works, why it’s important for your e-commerce site, and how you can use it. It also provides…
