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Redesigning is a big effort. The intent of redesign could be to improve content, design, product offerings, etc. to make your website more user-friendly, all in the effort to encourage more hits. However, while the purpose of redesign is to improve traffic or user experience or both, your website could actually see a decline in traffic right after the redesign. Although traffic drops after redesign is a general trend, a drop greater than 10% is…

Why SEO? Search engine optimization (SEO) is the professional effort to ensure your website will come up at the top of a Google, Bing or other search engines. Why should you care about SEO? Well, why did you create your website in the first place? The goal of a website is to be seen, whether it’s to sell a product or service, showcase your skills, or monetize a blog on WordPress. But SEO is complicated,…

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