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In 2020, generic advertisements and worn-out slogans do businesses more harm than good. Forbes reports that 91% of consumers claim they tend to favor brands that personalize their customers’ experiences in the form of recommendations, marketing strategies, and advertising. With a plethora of brands to choose from, customers prefer to shop with the ones that make them feel appreciated. No matter what product you offer or what industry you’re operating in, personalization is crucial to…