How to use WooCommerce plugin in WordPress-A Step by step guide

Your Guide to using WooCommerce with WordPress

WordPress really is the Holy Grail of the internet. Over 32% of websites are powered by the script. The downside or really, the upside to WordPress is that it allows customization to the T. Web professionals can use thousands of plugins to customize their WordPress experience to fit exactly what they need and want from the script. For e-commerce website owners, one of the most popular plugins to do this on WordPress is WooCommerce. Read on to learn more about WooCommerce and also how to use the WooCommerce plugin in WordPress. WooCommerce, like many other ecommerce plugins, transforms a WordPress […]

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Impact of Artificial Intelligence on your WordPress Powered E-commerce Website

The world changed, slowly and subtly at first and at a rapid speed in the past few years. This change has evolved with the numerous inventions and progress in science and technology. We are now in an age where machines are able to understand and process human tasks, performing them in a far efficient manner than we humans could. Artificial Intelligence and Machine Learning have become an integral part of our life, be it voice search, chatbots, Google search predictions and so on. This impact affects the way we run our businesses both online and offline. However, one of the […]

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Magento in the age of Shopify and Weebly

Online businesses are growing at a rapid rate, and a professionally designed website increases the chances of users staying on your website for a longer time to explore it further. A good website ensures retention of existing customers while at the same time increasing the inflow of new ones. A website, after all, is the heart and soul of any digital business. When designing an e-commerce store the design and structure of the business website matters a lot, as this is your representation to the potential customer. There are several platforms to build an e-store, with one of them being […]

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Getting the most out of Google Analytics – Part III

If your business has anything to do with ecommerce, transactions, products or purchases, this one’s for you. Cart abandons are as the name suggests, a record of how many users / customers leave a website without making a purchase after they reach the checkout page. Business Insider says that products worth approximately $4 trillion are abandoned in online shopping carts. There’s more. 63% of that is actually recoverable! In this article, we’ll take a look at the reasons for cart abandons, a quick overview of the setup & some case studies on how tracking abandons has helped businesses. Top reasons […]

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How to Build a Mobile Friendly E-Commerce Website using Impress.ly

Marketing is one of the essential aspects when it comes to the success of your E-commerce website. However, more than marketing, it is the design of your website, that can help it scale heights. Remember those days when web design looked beautiful on your computer, but the moment you changed the browser or a different resolution PC, the website lost all its charm? Not only is the look and feel of your website important, but also the user-friendliness. Over the years, lots of modifications have been incorporated into web design so that the website adapts itself to the system it […]

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Web Server Load balancing for ecommerce websites – a basic guide to traffic management

For keeping a live ecommerce website up and running, there is a significant amount of investment required in setting up the backend IT infrastructure and its management. As an ecommerce business owner, one is aware of the fact that this is a necessary investment. Why? Because the losses suffered when a website goes down are debilitating, as explained in our post on how to keep ecommerce websites up and running through 24×7 IT monitoring and support. Surge in ecommerce website traffic: A boon or bane for your business? One of the reasons websites experience outage or downtime is due to […]

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Build a bot for your business today

“Chat apps will come to be thought of as the new browsers; bots will be the new websites. This is the beginning of a new internet.” –Ted Livingstone, Kik Founder.   If you are a developer or an entrepreneur trying to build an app, you might want to pay attention because your next requirement or project could just be a bot. Bots are one of the hottest trends in the technology and business world today and we want you to stay ahead of the curve for the next potential disrupter in the industry.   Why now? If you just said […]

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Keeping up with Digital India: Get Your Business Online

Indian Prime Minister, Narendra Modi’s recent visit to Sillicon Valley to meet digital giants, Google, Facebook & Apple has stirred individuals & companies alike to sit up and take notice of all that is to come our way as India gears up to become a digitally empowered nation. With focus on Internet penetration to remote & rural parts of India, the pockets that have never before had access to a computer (let alone internet), will now see an inpouring of data through the digital network. How do small and medium businesses in India keep abreast of the changing digital landscape? More […]

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