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For the last few decades, design in all its types and forms made a fantastic twist. Traditionally, it was about beauty and aesthetics. But somewhere around the 2000s, design started to become a primary motor of innovation. Today, it’s not only about making things look nice, but also about the way of thinking and working. In fact, design principles became so appealing that people started to use them as guiding points for transforming organizations. This…

In today’s tech-savvy world, most people have a computer or at least a smartphone with an internet connection. They browse content in the form of text, images, audio and video. According to a survey by HubSpot, respondents spent around 1.5 hours per day watching videos. As a designer or developer, marketing your brand is important and one way is with the help of videos. If you are able to tap the potential of video marketing…

We are surrounded by writing be it in the form of news bulletins, articles, emails, listicles etc. both in the physical and virtual world. It is in this regard, that messages need to be universally understood by everyone irrespective of who is reading them. In this article, we’ll discuss if writing impacts UI and also touch on how to curate your content so that it helps in the growth of the brand. Importance of Written…

.DESIGN is an nTLD that’s perfect for design professionals, interior designers, websites, UX & graphic designers, etc. For people in such professions, a domain name ending with a .DESIGN extension looks professional on a business card or a flyer. The domain extension is unique, therefore making your customers’ domain name memorable. .DESIGN is already in use by premier organizations such as Facebook (facebook.design) and Airbnb (airbnb.design) to display their design work. While these two organizations…

Sound is an integral part of our daily life. Right from the sound of birds to the tick-tock of the clock, we are surrounded by sound in all forms. It soothes us after a tiring day and brightens our mood when we listen to it randomly. Talking about natural sounds, it also reminds us of the highly sought after man-made sounds. Yes, you guessed it right! We’re talking about music, recurring mobile notifications and so…

Technology is one thing that’s constantly evolving. Owing to these advancements, things that seemed like fiction and far from reality are a part of our daily lives like 3D, 4D Animation, Virtual Reality and so on.   And although the concept of Augmented Reality (AR) is not something new, it has advanced dynamically to connect to real-time users and the environment. Augmented Reality in simple words essentially refers to technology that includes real-time data from the…

Marketing is one of the essential aspects when it comes to the success of your E-commerce website. However, more than marketing, it is the design of your website, that can help it scale heights. Remember those days when web design looked beautiful on your computer, but the moment you changed the browser or a different resolution PC, the website lost all its charm? Not only is the look and feel of your website important, but…

Creating a professional looking website for your online business is the first step to branding and gaining customers. Until drag and drop website builders became a common thing, , website owners had to contact professional web developers to build their website but with various DIY website builders available, setting up your own website is a hassle-free task. There are many website builders available today, each with their own set of features. One of leading website…

The first thing to have in place before starting an online business is the website. Without a proper functioning and professional website, it is hard to have a professional front and establish yourself online. There is a lot to a website, right from building your website to choosing the right domain name and, registering it. In this post, I’ll be covering the basic guidelines required for setting up your website, making it live and answering…