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Consumer satisfaction is at the heart of any brand. A satisfied consumer is more likely to return and even publicize your brand to others. In today’s day and age, one key thing that customers expect is value for their time and quick turnaround time for queries. Technology to the rescue! A business running without the aid of technology is a thing of the past. Today it is very unlikely for such a venture to sustain…

The business space is rapidly transforming into a battle of technologies. Startups like Chrous.AI – in AI powered CRM, and Conversable – a chatbots platform are making massive leaps in the marketing space. In this guide, I’ll specifically focus on chatbots, and how any digital and retail marketer can leverage them to implement super smart marketing strategies in 2018. Chatbots are being touted as the next big thing for businesses and with good reasons. Personalized…

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