Your brand’s message tells your audience who you are, and what problem you are going to solve with the services or products you provide. In essence, a brand’s messaging is supposed to provide value to the customer by catering to their emotions. However, in every business cycle, a brand goes through many ups and downs and falls short of giving the promise that it stands for. This can lead to dissatisfaction among your core audience…
Customers need more than a good product to sway them towards one brand or another. The field is getting more and more competitive by the day and the difference in quality is becoming harder to discern. As a result, companies need to find ways to stand out from the pack to acquiring new customers and, more importantly, retain loyal customers. And personalization is the best way to do it. But how can you personalize your…
According to a report by the Content Marketing Institute (CMI), 86% of content marketers leverage content marketing to market their brands. After all, content is the perfect medium to reach consumers. It’s still the king. That said, today’s content marketing campaigns are no easy feat (think: research, strategy, execution, optimization, etc.), especially with today’s empowered consumers. For this reason, it’s important to streamline and optimize your campaigns so they are fast, efficient and generate a…
Understanding the concept of brand identity Apple Inc. coherently cracks surveys of the most beloved and effective brands as it has efficiently created the impression that its products are innovative, sleek, premium status symbols, and yet extremely useful at the same time. This shows that Apple has created a great brand identity. Brand identity is the visible factors of a brand, like the colour, logo, and design that distinguishes and identifies the brand in the…
Have you thought about how you can increase your brand loyalty? There are many ways to do that but m-commerce is one of the best ways. M-Commerce, that is, selling on mobile devices, is an absolute must for any business. According to Statista, by the year 2021, almost 54% of all online transactions take place by Mobile retail Commerce (M-commerce) as opposed to the traditional E-Commerce platforms. And that is logical too, after all, mobile…
Reseller Hosting – Now at just $7.99! The ability to oversell packages on our Reseller Hosting products is a feature request many of you have raised often. Your feedback on RH packages also indicated a clear demand for a more affordable entry point into Reseller Hosting. To address both these requirements, we now offer a brand new Reseller Hosting Plan – R0! R0 – Key parameters: This plan will be active only on RH – Linux US servers. Overselling…
