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Social media in today’s day and time is used by a majority of users on a daily basis, be it for posting updates about personal lives to checking out brands and posts from others. According to a study by we are social, the number of users as of January 2019 is 3.48 billion. Moreover, on average, the report states that there is a 10% year-on-year rise in the active percentage of people on social media…

Consumer satisfaction is at the heart of any brand. A satisfied consumer is more likely to return and even publicize your brand to others. In today’s day and age, one key thing that customers expect is value for their time and quick turnaround time for queries. Technology to the rescue! A business running without the aid of technology is a thing of the past. Today it is very unlikely for such a venture to sustain…

The world changed, slowly and subtly at first and at a rapid speed in the past few years. This change has evolved with the numerous inventions and progress in science and technology. We are now in an age where machines are able to understand and process human tasks, performing them in a far efficient manner than we humans could. Artificial Intelligence and Machine Learning have become an integral part of our life, be it voice…

Wouldn’t it be great if you could let your customers know about a deal, special, or last-minute promotion instantly? Furthermore, how do you always stay connected to your target audience in an increasingly digital world, where users are spread across multiple social platforms? With people as busy as they are today, keeping your customers in the loop is not an easy task. Email marketing is not as good as it used to be and phone…

The Project Management Institute (PMI) defines project management as ‘the application of knowledge, skills, tools, and techniques to project activities to meet the project requirements’. Project management had always been practised informally but has recently emerged as a formal profession due to the demand for specific skills and domain knowledge required for project management. Today, project management has come a long way. Long enough to warrant discussions about the impact that Artificial Intelligence (you can’t…

Technology has evolved a lot from what it used to be, words like the Internet of Things, Big Data, Artificial Intelligence (AI) are no longer buzzwords. In fact, these are the building blocks of what the future will look like. Earlier AI was largely associated with bots, IT and BI (Business Intelligence) solutions but with time it has integrated itself in web design. As a web pro, one of the most prominent concerns for the…

Role of big data in cyber security With hackers using AGILE methodologies to develop Ransomware, enterprises have geared up for their defense through big data – that provides the most advanced form of cyber security till date. So let discuss the role of big data in cyber security. As per Bowie State University, 84% of big data users have effectively blocked security threats in advance have cited that they were using big data analytics to deal with…

Remember the recent Elon Musk and Mark Zuckerberg clash on the future of Artificial Intelligence? So, my colleague and I were discussing the topic and after a while she said she doesn’t understand machine learning & Artificial Intelligence fully. Are you one of those, who understand the basics of AI, the robots and more; yet when it comes to deep and in depth technical understanding, it suddenly becomes confusing? If yes, worry not for you…

Do you remember the movie Wall-E where robots took over human tasks, and all man did was relax? Or Bicentennial Man where a robot begins to experience human emotions desiring to transform into a human. Yes, these are not just movies of fantasy anymore but a very real reality. Artificial intelligence today is slowly seeping into our lives and becoming real each day. With the significant changes in information exchange and technology, the one thing…

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