Does Writing Impact UI

H. Fatima Leave a comment

We are surrounded by writing be it in the form of news bulletins, articles, emails, listicles etc. both in the physical and virtual world. It is in this regard, that messages need to be universally understood by everyone irrespective of who is reading them. In this article, we’ll discuss if writing impacts UI and also touch on how to curate your content so that it helps in the growth of the brand. Importance of Written Language in UI Content and web design always go hand-in-hand. And as the saying goes, ‘content is king’. When we talk about UX or UI […]

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4 Ways to Create Better Marketing Campaigns with CRM

Coreen Menezes Leave a comment

Impactful marketing campaigns are crucial for staying at the top of your customer’s mind. With the rising competition, customers are getting special attention from every corner; so they won’t settle for just anything. Therefore, it is necessary to have a highly personalized marketing approach. Successful marketing campaigns can capture the attention of potential customers and enhance your brand image. However, if the marketing doesn’t work, it can also be a nuisance to your customer and infuriate them. Remember the times when you were spammed with unwanted promotional messages and emails. It was exasperating, wasn’t it? Don’t put your customers in […]

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importance of secondary dns

Importance of Secondary DNS

H. Fatima Leave a comment

If you have waited with bated breath for your school or college results, you must have also noticed that the institution generally provides more than one link to view the results and this, of course, makes you less nervous! The simple reason being if one link doesn’t work you can always use the other links. This facility of multiple providers is basically called Secondary DNS. But then what is DNS in the first place? Domain Name System or DNS (or servers) is basically an internet service that translates domain names into IP (Internet Protocol) address. As IP addresses are numerical […]

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What is Gutenberg Editor on WordPress? Pros and Cons explained

Nidhi Chandra Leave a comment

We all await the change WordPress is bringing to us with the Gutenberg WordPress Editor! It is the new core element in WordPress. “The goal of the block editor is to make adding rich content to WordPress simple and enjoyable.” – From the Gutenberg plugin description on WordPress.org. The latest version of WordPress has a visual editor that has been standard for years. Writers in today’s day and age expect a refreshing experience on the platform. This led to a team working behind the scenes to introduce something that every WordPress user wanted, a new editorial system – Gutenberg Editor. […]

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The Google Chrome 68 Update could Affect your Business

Amrita Leave a comment

Google will be updating the Chrome web browser to Google Chrome 68 this July to explicitly flag websites that are secure and not secure. We’ve covered this in a blog post earlier but let’s take a deeper look. How does this impact your business? Web security has always been important and through the updated Chrome browser, Google aims to create a safer environment on the web. How? By flagging Not Secure websites. This could definitely have a negative impact on your business. Customers will be weary about transacting on a website that’s unsafe. Google Chrome 68 will now flag websites […]

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what is cloud backup

Cloud Backups: Explained

Tanya Noronha Leave a comment

Today, no one in their right mind would rely on just local backups. Further, considering the amount of content even an average blog would contain, it might not be practical. For most issues that could compromise data and content today, cloud backups are the answer. What is cloud backup? This blog will attempt to answer all your questions. First, what is the cloud? The cloud refers to services that run on the internet and not locally on your computer. That infrastructure is comprised of a collection of servers that make up the cloud. When you take a cloud backup, it […]

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wordpress seo tips

WordPress SEO Tips

Tanya Noronha Leave a comment

In choosing WordPress as your SEO platform, you have made a wise and great step to successfully marketing your website. WordPress has several in-built features that enhance the SEO capabilities that even those with no technical background can implement to optimize their website. In this blog, we’ll uncover WordPress SEO tips that include some features within WordPress that you may not have noticed that could help enhance your search engine rankings. Setting your url structure within WordPress: A url that is more understandable with the right keywords from the content on your webpage will have higher value than one containing […]

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The best blog platform for making money: Blogger vs WordPress

Tanya Noronha Leave a comment

  Which blog platform is best for making money? Does a platform really matter when it comes to monetary benefit? This blog will break down the first step to making money with your blog- choice of blog platform. If you want ideas and tips on how to make money from your blog, check out our blog post on ‘How to start a blog and make money’. To start with, we should clarify that when we talk about ‘WordPress’ here, we mean wordpress.org and not the free wordpress.com. If you want to know more about the difference, refer to our post […]

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