Enter your Email Address to get subscribed to our Blog.


Víctor Blasco

"Víctor Blasco is the founder and CEO of the explainer video company Yum Yum Videos. He is also an audiovisual designer and video marketing expert. Aside from running the business, he loves studying Chinese philosophy and is a real geek for science fiction films and comics! The force is strong with this one. "
Sort by

Have you ever bought something online only to be disappointed by what arrives in the mail? It’s frustrating! And it’s probably why most of us research a product thoroughly before finally making a purchase. We go through catalogues, check out reviews, and watch videos about products to ensure we make a good decision.  Out of all those options, though, video content has grown to be the most reliable. It tends to give a more precise…

Customer testimonial videos are not only a great tool to help turn leads into sales, they are also a great way for people to learn more about what your product or service will do for them. In this article, I’ll be discussing how testimonial videos, as part of your video content marketing strategy, will benefit your audience. I’ll briefly go through the customer’s journey and how to nurture the right content in each stage. I’ll…