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Guy Sheetrit

Guy Sheetrit is the CEO at Over the Top SEO, an accomplished senior executive with 14 years of success across the technology, marketing and software development industries. With extensive experience providing customized SEO marketing solutions for ecommerce, local SEO and Fortune 500 companies.
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Local SEO is a lot different from SEO for a non-geo specific brand. Any SEO expert or practitioner will tell you how local SEO ranking factors keep on changing, making it difficult for businesses to leverage the power of top places on Google SERPs. Here’s a quick look at local SEO ranking factors, as presented by Moz in its 2017 Local Search Ranking Factors report. It’s no surprise that external locations signals (citations) and review…

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