How to Use Chatbots to Increase Conversion Rates

A few years ago, no one knew what chatbots were. Today it seems like every third website has a robot in the corner. That’s not a coincidence. Chatbots have proven to be an effective way to increase revenue in businesses of all sizes. The typical chatbot’s click-through rate ranges from 15-60%. The large range in click-through rate is because chatbots have many uses which, of course, affects the CTR. If you had a click-through rate from email marketing as high as 60% how would that affect your business? It makes you wonder, doesn’t it? This article looks at how chatbots […]

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