.ME: Flaunt your identity online!

From just a ccTLD to being accepted as a generic domain extension representing family and individuality, .ME has become widely used. Today, the domain name has a large number of registrations. The domain extension is a perfect match for bloggers, freelancers, personal websites and more. Why .ME domains? Adds a personal touch: A yourname.me feels personal and at the same time, gives you full ownership. It carves out your space on the internet! Exclusively yours: A .ME domain name creates an exclusive space for you and your family. You can book your family name on a .me domain & flaunt […]

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Domain names and SEO: Everything you need to know!

The two most frequently asked questions that business owners ask in the context of SEO when buying a domain name are: 1.      Do domain names affect SEO? 2.      How do new domains help with search rankings? In this post, we’ll solve the mystery sans the complicated jargon. A new website is like a blank slate in the eyes of Google and other search engines. This website is treated the same way as any other new site. According to Google, two newly registered domain names are given equal weight when it comes to search rankings, provided everything else is identical. For […]

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Brutalist Design: Is it for you?

Touted as one of the web design trends of 2018, Brutalism has been growing in popularity. So what is Brutalism and where did it come from? What is Brutalist design? The word “Brutalism” comes from the French word béton brut which translates to “raw”. ‘Brutalism web design has its roots in architectural design. In the 40s and 50s, post World War II, much of Europe was rebuilding after the great destruction that rampaged the cities. These new buildings rather than being lavish and expensive, were simplistic, practical, cost-effective and much quicker to build. Architects designed to meet the purpose. These […]

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.BLOG: The Writer’s Address

I’ve been a writer for over 15 years and a blogger for about 6 of those years. Yet, while it’s great to write online and share my writing with my friends and family (basically, anyone with the link), I’m aware that my content reaches only a limited audience. Mainly because: 1) My blog was not easily discoverable online 2) Without a shared link, the web address of my blog was not easily remembered Cut to 2014 when I joined ResellerClub and became aware of TLDs other than .COM and .ORG. I now know that as I writer, I have a […]

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4 Easy Fixes to Restore Traffic Post Redesign

Redesigning is a big effort. The intent of redesign could be to improve content, design, product offerings, etc. to make your website more user-friendly, all in the effort to encourage more hits. However, while the purpose of redesign is to improve traffic or user experience or both, your website could actually see a decline in traffic right after the redesign. Although traffic drops after redesign is a general trend, a drop greater than 10% is worrisome. Why does redesign cause a traffic drop? In order to serve the new version of your webpages, Google needs to crawl and index them […]

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The Google Chrome 68 Update could Affect your Business

Google will be updating the Chrome web browser to Google Chrome 68 this July to explicitly flag websites that are secure and not secure. We’ve covered this in a blog post earlier but let’s take a deeper look. How does this impact your business? Web security has always been important and through the updated Chrome browser, Google aims to create a safer environment on the web. How? By flagging Not Secure websites. This could definitely have a negative impact on your business. Customers will be weary about transacting on a website that’s unsafe. Google Chrome 68 will now flag websites […]

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.DESIGN: The Domain Extension that Matches your Passion

.DESIGN is an nTLD that’s perfect for design professionals, interior designers, websites, UX & graphic designers, etc. For people in such professions, a domain name ending with a .DESIGN extension looks professional on a business card or a flyer. The domain extension is unique, therefore making your customers’ domain name memorable. .DESIGN is already in use by premier organizations such as Facebook (facebook.design) and Airbnb (airbnb.design) to display their design work. While these two organizations use the domain name to showcase projects and share blog articles on UX and design, the domain extension could be used to hire talent in […]

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Why Influencer Marketing Might be Right for Your Brand

Influencer marketing is everywhere. Brands are using influencers on Instagram, Facebook, Twitter & all sorts of social media platforms. The original influencer marketing dates back to television ads (yes, I talk about it like I talk about dinosaurs). Influencers (back in the day) were celebrities in advertisements. Shah Rukh Khan for Lux, Saif Ali Khan for Lays, Roger Federer for Rolex, to name a few. Today, influencer marketing is not restricted to television. Neither is it restricted to celebrities. In fact, influencers are those who are prominent / leaders in their field / platform but do not necessarily have a […]

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