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With the surge in technology and smartphones in the market, the way modern day businesses are shaping up has seen a good amount of change. And whether you are a budding online business or someone who is looking to start one, having a mobile app is something you must have considered. According to a research, by the year 2020 there are likely to be around 38.5 billion devices all connected to each other over the internet. Given this fact almost all smartphones, tablets, wearables, smart TVs etc all will be able to access mobile apps.

Key difference between Mobile compatible website and Mobile App

A common misconception is that a mobile compatible/responsive website and mobile app provide the same functionality. Essentially though they do deliver the same results, having a mobile app saves the customer’s time by reducing connecting to the website’s server again and again. Also accessing a mobile website on a weaker mobile network can hamper a potential customer as opposed to a mobile app that would function well even when the connection is low.

Reasons to build Mobile App

  • Helps in Brand Building
    A mobile app can go a long way in building your business’s brand image. Not only does it raise your business presence but also increases awareness and recognition. This is so because, mobile apps allow you to create a direct marketing channel for your online business by providing your customers everything at the click of a button.
  • Good User Experience and Customer Engagement
    Mobile Apps that are well built and easy to navigate help in enhancing the customer’s experience and in turn increases the customer engagement. Mobile Apps offer constant visibility to the customer by being on their homepage and thus help in them routing to your products more often.
  • Staying with the Competition
    Nowadays almost every business has their own mobile app but if there isn’t one in your area of business you can build one and capitalize. However, even if your niche of business has apps you can still customize your with a user friendly UI and unique feature to target your customers and retain them.

Why React Native?

  1. Cross-Platform
    One of the main features of React Native is its cross-platform nature. Initially, it was primarily built for iOS and later adopted for Android support as well. Owing to this hybrid nature of the application, it is one of the top reasons to choose React Native. Moreover since it is hybrid, the development for both Android and iOS can be done simultaneously through a single codebase thereby incurring lower costs.
  2. JavaScript Coding
    As a developer, you essentially need to learn Swift for iOS or Java for Android but if you know JavaScript you can easily develop with React Native. All you need to know are basic UI elements and design patterns. This is so as React Native’s library consists of inline styling, debugging, Flexbox CSS styling and deployment support to upload the app on App Store and Google Play. Another advantage of React Native is the fact, if you are a web app development company you need not hire an external developer as some of your developers might be well versed in JavaScript.
  3. Reusability
    React Native is known for its reusability feature making it less time consuming. Not only this it even offers an agile and fast app development. Reusability here essentially means that if you wish to incorporate React Native components into your mobile app you can easily reuse it with a plugin. This is far more easier if your earlier app was built using Ionic or Cordova. As a developer this signals efficiency and boosts productivity.
  4. Open Source and supported by Facebook
    React Native is built by Facebook developers and is open source. Being an open source software it helps the developers all over to inspect and suggest changes to make the app more efficient. This not only helps developers to use it freely without additional charges but they can even fix bugs and added features.
  5. Easy to understand UI
    Although iOS and Android both have a different look and feel, as well as design guidelines making an app that suits both can be a hassle, and more if the layout of framework is also difficult to navigate. However, since React Native is keenly focused on developing mobile UI in comparison to other JavaScript frameworks like AngularJS or MeteorJS it is simpler. Also the UI is highly responsive making it easier to understand and navigate.

To sum up why React Native, its strengths are its hybrid nature of creating iOS as well as an Android app and an evolving open source community. If you are a pro or even a beginner in JavaScript do give React Native a try and I guarantee, you won’t be disappointed.

If you have built an app using React Native, share your opinion in the comments below. Also a sneak peak into what’s awaiting for you in the coming months…

We, ResellerClub are coming up a mobile app so that we’re always connected to you. If you attended Cloud Bazaar chances are you might have seen the demo of it too. We’re excited for the mobile app, are you?

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H. FatimaH. FatimaH. Fatima used to be an Engineer by profession and Writer by passion until she started pursuing full-time writing. She is presently a Content Marketeer at Newfold Digital (APAC). She mostly writes what she deeply perceives and analyses, it is her way of unwinding. Her interests include writing, reading (an avid reader), watching foreign-language movies and public speaking.View all posts by H. Fatima